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Showing posts from February, 2019

SEMESTER REVIEW

Tenaciousness Time management, commitment, and driven are the most important factors that have kept me going through this class. I had already processed these traits, however. I have always had a tenacious attitude I never want to fail, and I always make goals for classes such as getting a certain amount of assignments done by a certain time and so on, by doing this it makes me even more willing to get the work completed. TIP 1: You know what drives you so take advantage of it. Goals keep me going or maybe you should reward yourself for doing something. There is always something somebody wants so use that as motivation and drive to not quit. TIP 2: Pick subjects that interest you, with my idea I was so drawn to it I just wanted to keep going with it, so if you pick something you enjoy you’ll be more willing to keep it going. TIP 3: Get committed earl, if in the first week you are already 6 or 7 assignments in then there is no way you’ll give up. Once people get so committed...

11 IDEA NAPKIN

My experiences and skills related to this business all lay in my childhood where I grew up working at a mechanic shop, working on race cars, motorcycles and dirt bikes. If I was to start this business and it was successful it would change what I did for a living to something that I do for a job and as fun. I think having a rental service program for offering fun. Dirt bikes and there maintained can be very expensive, and relatively difficult to manage if something goes wrong. It has been shown the society as a whole is looking for an experience, not just an item. I will offer this in a variety of ways. Most of my customers will fall into the male population most likely the younger crowd such as teens to late 20’s. Also fathers trying to bond with their children. Finally I think the older crowd having a midlife crisis or freshly retired looking for a new hobby will all be drawn to my offerings. I will be offering an experience, such as maybe a dirt bike rentals on a large dirt b...

12 FIGURING OUT BUYER BEHAVIOR

After conducting my interviews I started to see a very common theme. People aren’t aware of the problem at all! Of the people I interviewed none of them really expressed any concern with the scooter market or a need for a replacement other maybe a more reliable one for cheap. Although when mentioning the idea they loved the idea and really liked the idea of an alternative version to scooter that would be faster and more reliable. The only way that this product would really take off would be if possible customers got to the see the motorcycle sitting next to or in the same facility as the scooter. Marketing is the only true way to make people aware, and build the interest for the motorcycle.  

Elevator Pitch

9A Testing hypothesis 2

Raquel- A student at UF who owns a scooter currently. I asked first asked “Do you think motorcycles and scooters are dangerous and if so you think one is more dangerous than the other?” Her thoughts were that motorcycles and scooters are dangerous, but motorcycles are worse. I then lead into my next question, why do you think that is true? She replied the lower speeds mean that you’re less likely to be seriously hurt. So if motorcycles could only go similar speeds say only 50mph instead of 35 would you perceive them as safer? She replied, I guess so. So I followed, if both a motorcycle being able to go 50mph was for sale at $1400 and scooters cost $900, the motorcycle was also better on fuel, which would you buy? She replied it depends, which would last longer. The $800 scooters don’t last and always break down. So if the bike was better, then I’d go with that, but if it offered similar reliability I’d like the scooter. Ariana- Do you think motorcycles are scooters are more dangerous...

Solution

My Solution After testing my hypothesis I’ve found out the main reason people aren’t buying motorcycles is because of the danger factor that are associated with them, but the scooter market at colleges is still going and going strong. So I think that this is the prime time to tap into the market and possibly make long term customers. For instance right now most students just buy a cheap little 49cc Chinese scooter. I think, however if given the opportunity to have a little more power say being able to do 50 comfortably would be very appealing. Here would be a prime area to sell a new motorcycle that is still small cheap and affordable, not only would it have the possibility to attract novelist riders. Also it could become an attractive offer to those who just want a faster version of the 49cc scooter without having to pay the large amount for a 150cc scooter. My idea for a motorcycle that could fit this bill would be a very comfortable cruiser sport bike mix that offers maximum c...

You Have An Opportunity, Now What?

Harley Davidson ais missing the mark with new young riders. Younger riders are wanting small agile practical machines. Harley is missing this mark by making big heavy gas guzzling machines. My Hypothesis is that if a maker was able to come along and deliver a more user and environmentally friendly cruiser like a Harley it would succeed. WHO? When I started this I thought the who really only laid with the millennials and beginner riders. After doing some more research this doesn’t seem to be the only market as older gentleman are also looking for smaller bikes that would be easier to move on as a senior. Women also fall in this category as many women don’t want big bikes either they just want a capable machine to go on a fun cruise with. WHAT? These potential clients are being neglected by many manufacturers. For instance the only real players in the small cruiser market right now are Honda, Suzuki and Yamaha, and they are all great little bikes, but they all fall very short on ...